Vegan Favourite Violife Rolls Out Nationwide Partnership with Pizza Hut Restaurants Following Trial

Press Release
November 2017

The UK’s best-loved 100% vegan food brand, Violife has launched a new nationwide partnership with Pizza Hut Restaurants, to finally allow vegans to indulge in the much-loved cheesy fast food.

Following a highly successful trial period which saw their non-dairy delight trialled in a handful of Pizza Hut Restaurants across the UK including: Bluewater, Canterbury, Chatham, Crawley and Thanet, the demand far surpassed expectations.

November is World Vegan Month, and there’s no better way to celebrate and embrace the vegan lifestyle than with Violife’s melt-y, stretchy, creamy and tangy family of plant-based products, which give the texture and flavours associated with dairy, without compromising on taste. Their brand new Grated products with Original and Mozzarella flavour are the perfect addition to any vegan pizza.

A 2016 survey by The Vegan Society found that there are over half a million vegans in Great Britain, up from 150,000 in 2006, an increase of over 360% over the past decade. With more and more people choosing to cut out dairy, whether they are vegan, flexitarian, vegetarian or dairy-intolerant, this partnership means those who choose not to consume animal products are no longer confined to the salad bar.

Lactose, gluten, nut, soy, GMO free
All Violife’s plant-based foods are free from common allergens lactose and gluten as well as being soy and nut free with no GMO ingredients. This means that it’s not only vegans who can enjoy the range but also people with intolerances, allergies or coeliac disease, as well as anyone who enjoys a healthy lifestyle.

New Range
With a recent packaging redesign and range expansion, the new range of blocks and slices are even more versatile and exciting with a host of innovative flavours. The new range comprises:

Violife Blu
Violife Mediterranean Flavour
Violife After Dinner with Cranberries or Blueberries
Violife Chicken Flavour
New flavours in the Violife Organic range including Cheddar, Smoked and Herbs.

The new range of grated products comprises:
Violife Mild Cheddar Flavour
Violife Mozzarella

The new website ( is now live and hosts a range of recipes, tips on living a plant-based life and information on all the products.

All new products are now available in the UK. Violife products can be found at all good mass retailers, such as Tesco, Asda, Sainsburys, Waitrose and Morrison’s. A larger range can be found in Whole Foods, Holland & Barrett, Planet Organic and most independent health stores.

Violife makes it possible for you and your family to enjoy all the foods you love, from pizza and mac & cheese to the ultimate comfort of a great toastie. We’ve also got some great recipes, which you can see below. So whether you are already living a vegan lifestyle, or are enjoying a more flexitarian way of living, Violife can add great tasting non-dairy foods to your life in a harmless fashion.


For more information contact:
Holly Ward/Hannah Todd at The Forge Communications

About Violife

The Violife team are a happy bunch of foodies based in the beautiful surroundings of Thessalonica in Greece. They’ve been dedicated to making great tasting, 100% vegan non-dairy, non GMO foods since the 90’s and are proud and humbled to be a favourite brand for so many Vegans, Vegetarians and Flexitarians around the world.

All their 100% Vegan foods are free from; lactose, GMO, gluten, nuts, soy, preservatives and cholesterol. So you’re guaranteed guilt-free and allergen-free eating!